On February 1, 2004, Justin Timberlake performed the song, Rock Your Body, with pop singer Janet Jackson during her performance at the Super Bowl XXXVIII halftime show. At the moment he sang the lyric "I'll have you naked by the end of this song," the singer ripped off part of Jackson's outfit, momentarily exposing her right breast on live television. The racy moment was met with outrage by fans and the media. It caught everyone in the stadium and watching on TV off guard.

Apologies and excuses were made, and the whole thing was deemed a "wardrobe malfunction." At the time, it did look pretty planned, but those involved say it was truly an accident. Timberlake at once distanced himself from the controversy while Jackson faced much criticism and backlash. He later commented that "America's harsher on women...[and] unfairly harsh on ethnic people."

When Jackson concluded her statement to the media, she candidly said, "It's truly embarrassing for me to know that 90 million [140 million] people saw my breast, and then to see it blown up on the Internet the size of a computer screen ..." "But there are much worse things in the world, and for this to be such a focus, I don't understand it". A lace undergarment was accidentally removed to cause the incident.

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