From 1964 to 1966, John Astin starred on the U.S. TV show "The Addams Family" as Gomez Addams, the head of a macabre family. He was the clever patriarch of his family and some people said that he had a somewhat grotesque appearance. He had a tubby body, a snub-nose, a crooked tooth, and a receding chin. He was often depicted reading in the den or lounging on the windowsill.

Gomez Addams in the TV series was depicted as an athletic, acrobatic, and eccentric multi-billionaire. Though an extremely successful attorney and businessman, he has little regard for money. He acquired much of his wealth through inheritance and investments. He would often casually spend thousands of dollars on some whimsical endeavor. Many of Gomez's investments were guided more by whimsy than strategy, yet luck rarely failed him.

Using some of his skill and knowledge as an attorney, Gomez acquired businesses around the world, including a swamp (bought for "scenic value"), crocodile farm, a buzzard farm, a salt mine, a tombstone factory, a uranium mine, and many others. On the Forbes 2007 "Fictional 15" list of the richest fictional characters, he was ranked #12 with a net worth over $2 billion. Gomez Addams may be one of the happiest men in the world, because there is truly nothing (work, financial troubles, legal or social concerns) which interferes with the quality time he spends with his family.

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