Orson Welles appeared in a series of commercials asking which winemaker said, "We will sell no wine before its time"?

The well known actor, Orson Welles, acted in a series of commercials for the winemaker, Paul Masson, a California wine company. From 1978 to 1981, Welles was seen on television. He used their best known slogan: "We will sell no wine before its time".

In addition, he became known for a bootleg recording of an out-take showing a clearly inebriated Welles on set where the ad was being made. This event became a much-parodied cultural trope during the late twentieth century.

Orson Welles was born in May 1915, in Kenosha, Wisconsin and died in October 1985, Hollywood, California. He began his professional career as a stage actor before going on to radio, creating his unforgettable version of H.G. Wells's War of the Worlds. In film, he left indelible marks with such films as "Citizen Kane," "The Magnificent Ambersons," "Touch of Evil," "The Stranger," and "The Lady from Shanghai,". Welles was an actor, writer, director, and film producer who thoroughly loved to work in the theatre, on the radio, and in major motion pictures.