Yahoo was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 1, 1995. Marissa Mayer, a former Google executive, serves as CEO and President of the company.

Yahoo Inc. (styled as Yahoo!) is an American multinational technology company headquartered in Sunnyvale, California. It is globally known for its Web portal, search engine Yahoo! Search, and related services, including Yahoo! Directory, Yahoo! Mail, Yahoo! News, Yahoo! Finance, Yahoo! Groups, Yahoo! Answers, advertising, online mapping, video sharing, fantasy sports and its social media website. It is one of the most popular sites in the United States. According to third-party web analytics providers, Alexa and SimilarWeb, Yahoo! is the highest-read news and media website, with over 7 billion readers per month, being the fourth most visited website globally, as of June 2015. According to news sources, roughly 700 million people visit Yahoo websites every month. Yahoo itself claims it attracts "more than half a billion consumers every month in more than 30 languages."

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