The Goldbergs is a comedy-drama broadcast from 1929 to 1946 on American radio, and from 1949 to 1956 on American television. It was adapted into a 1948 play, Me and Molly; a 1950 film, The Goldbergs; and a 1973 Broadway musical, Molly.

The television version ran on CBS Television from 1949 to 1951 and co-starred Philip Loeb as Jake Goldberg. He and Gertrude Berg reprised their roles in a 1950 film of the same name. The show almost didn't get to the small screen at all: CBS executives were uncertain that the show would work on television as well as it did on radio. Berg prevailed, however, and picked up General Foods (Sanka coffee) as its sponsor. Berg, who continued to write every episode, insisted that no studio audience be used and made sure everyday events formed the base for the stories; she was once quoted as saying she avoided "anything that will bother people ... unions, fund raising, Zionism, socialism, intergroup relations. ... I keep things average. I don't want to lose friends." Berg's hard work and determination paid off. In 1950, she won the first Best Actress Emmy Award for her role as Molly on The Goldbergs.

The Goldbergs was destined to spend almost a decade on television—but not without disruptions. In 1950, Philip Loeb was blacklisted and pressure was placed on Berg (who owned the television version as she had the radio original) to fire him. When she refused, General Foods cancelled their sponsorship, and CBS dropped it from their schedule by June

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