Reykjavík International Film Festival (RIFF) was founded in 2004 by a group of film enthusiasts and professionals with the goal of creating an annual international film festival in Reykjavík. The aim was to establish a major film event to enrich and enliven the local film culture, but moreover, to become an international attraction.

Reykjavík International Film Festival (RIFF) is an international film festival held annually in Reykjavík, Iceland. The festival lasts 11 days each year and emphasizes young talents. One way of doing so is having a competitive category (named New Visions) exclusively limited to a director's first or second feature-length film.

At each festival, a number of awards are given out. The main award is the 'Discovery of the Year' award, also called the Golden Puffin, given by an international jury. The international federation of film critics FIPRESCI send a jury to RIFF from 2006. Also, the audience can vote for their favorite film from the whole programme. Lifetime achievement awards and creative excellency awards are given to well-known film directors who have achieved excellence in their work.

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