Universal Children's Day takes place annually on November 20. First proclaimed by the United Nations General Assembly in 1954, it was established to encourage all countries to institute a day, firstly to promote mutual exchange and understanding among children and secondly to initiate action to benefit and promote the welfare of the world's children.

This day is observed to promote the objectives outlined in the Charter and for the welfare of children. On November 20, 1959 the United Nations adopted the Declaration of the Rights of the Child.

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