In American architecture, 'Painted Ladies' are Victorian and Edwardian houses and buildings repainted, starting in the 1960s, in three or more colors that embellish or enhance their architectural details. The term was first used for San Francisco Victorian houses by writers Elizabeth Pomada and Michael Larsen in their 1978 book 'Painted Ladies: San Francisco's Resplendent Victorians'. Although polychrome decoration was common in the Victorian era, the colors used on these houses are not based on historical precedent.

One of the best-known groups of "Painted Ladies" is the row of Victorian houses at 710–720 Steiner Street, across from Alamo Square Park, in San Francisco. It is sometimes known as "Postcard Row"; they are also known as the "Seven Sisters". The houses were built between 1892 and 1896 by developer Matthew Kavanaugh. This block appears very frequently in media and mass-market photographs of the city and its tourist attractions and has appeared in an estimated 70 movies, TV programs, and ads, including in the opening credits of the television series 'Full House' and its sequel 'Fuller House'.

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