The debut studio album "OK Go" by the American rock band OK Go was released on September 17, 2002 by Capital Records. This album debuted at No. 107 on "Billboard" 200, and No. 1 on "Billboard" Top Heatseekers Chart.

The album's cover art was created by designer Stefan Sagmeister (b. August 1962), an Austrian graphic designer, storyteller, and typographer based in New York City. The cover in this case is said to explicitly show a white Rolls-Royce Phantom automobile in a swimming pool.

Music aficionados say that OK Go's self-titled debut is a full-throttle, no-holds-barred pop/rock candy dispenser programmed to seize the attentions and affections of its customers through the sheer intoxicating power of its confections. "Nearly every track has the sound of a smoldering powerhouse radio single: tireless charismatic energy, unforgettable hooks and harmonies, electric guitars ablaze in a tightly controlled house fire, and lyrics carved with razor-sharp sarcastic wit."

It has been noted that If the album seems like a thinly veiled attempt to conquer the world, well, why not? The members of OK Go are clearly seen to have the goods to make themselves wildly famous and monumentally wealthy without altering their fundamental character. They have said that their chief operating principle is for rock music to be seen as smart and fun at once.

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