In a televised debate with President Jimmy Carter a week before the American election of 1980, Ronald Reagan posed a simple but devastating question to TV viewers. “Ask yourself: are you better off now than you were four years ago?” He went on to obtain a landslide victory over Carter.

The voters in 1980 wanted to forget about Presidents Johnson, Nixon, Ford and Carter. They saw something refreshing in Ronald Reagan. His TV commercials were very effective. He promised the people of America a new dawn. The U.S. electorate had waited four years too long for Carter's promises to be kept.

Reagan came forward and asked Americans to "dream heroic dreams." He wanted people to discard the corrosive pessimism of the age.

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