“How would you like a good, swift kick?” began what product’s advertising jingle?

The jingle’s lyrics: “How would you like a good, swift kick? That’s what you get with great, new Sport. Sport Cola’s taste is frothy (or, later, “kicky”) and clean. We don’t add the extra caffeine! How would you like a good, swift kick? That’s what you get with great, new Sport!”

Decades before the terms “caffeine-free” and “decaffeinated” became widespread among beverage sellers and buyers, Canada Dry introduced Sport Cola, touting its freedom from caffeine.

Chemist John J. McLaughlin left his job at a Brooklyn, New York, soft-drink factory in 1890 to open his own carbonated-water company in Toronto. A native of Ontario, McLaughlin created Canada Dry Pale Ginger Ale in 1904. Here, “dry” means “not sweet,” as in dry vermouth or dry champagne.

The ginger ale became so popular north of the border that McLaughlin started selling it in New York and soon opened a bottling plant in Manhattan. Years after McLaughlin died in 1914, P.D Saylor and Company bought the business and started the Canada Dry Ginger Ale Company.

During Prohibition, the company’s ginger ale, tonic water, quinine water, and other mixers became popular because they helped improve the taste of illicit, homemade alcoholic beverages. In the 1950s, Canada Dry expanded its product line. In 1968, it started marketing Sport Cola, which, despite having no caffeine, still offered a refreshing “kick.” No market developed, and production ended at some point in the 1970s.