On the NBC 1970 to 1974 show "The Flip Wilson Show", one of the most famous recurring persona of comedian Flip Wilson was Geraldine Jones. She was a fictional African American character who acted as a sassy liberated Southern woman. She was also coarsely flirty yet faithful to her (unseen) boyfriend "Killer".

Poorly educated, she was nevertheless confident; she would not change her behavior to suit anyone. Several of Geraldine's sayings entered U.S. popular culture as catchphrases, especially "When you're hot, you're hot; when you're not, you're not," "What you see is what you get," and "The Devil made me do it!"

Wilson told the news media, "The secret of my success with Geraldine is that she's not a putdown of women." "She's smart, she's trustful, she's loyal, she's sassy. Most drag impersonations are a drag. But women can like Geraldine, men can like Geraldine, everyone can like Geraldine."

Born into poverty in December 1933 in Jersey City, NJ, Clerow Wilson ("Flip") was raised in foster homes until the age of 16. Next, while serving four years in the US Air Force, he earned the nickname "Flip" for his irreverent humor when he began entertaining U.S. troops. He was discharged in 1954 and spent over a decade learning the art of comedy. His career took up an upward turn when Hollywood began to seek out black entertainers in the '60s. He lived for 64 years and died in November 1998. He was always thankful for how 'Geraldine Jones' helped him!

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