What is the name of the British brand of confectionery products sold by Marks & Spencer?
Percy Pig is a British brand of pig-shaped gummy raspberry, strawberry, cherry, and grape-flavoured confectionery products made under licence in Germany for Marks & Spencer which first appeared in stores in 1992. More than £10,000,000 was grossed between June 2009 and 2010 in Percy Pig sales in Marks and Spencer's UK branches alone. They contain just under 3.5% fruit juice. Until 2008, Percy Pig sweets were available in 100, 200, and 400 grams. The packaging has not changed size, but the middle size now contains 170 grams and the large size now contains 500 grams.
Percy Pig was created in 1992 and was sold in strawberry, blackcurrant and raspberry flavours. After a brief hiatus from the shelves in 1997, the brand returned, and in 2008 the sweets made UK 'Vogue' magazine's 2008 hotlist at number 11 on the top style bible's 40 hottest people and trends to watch over the coming months. A Percy Pig appreciation society has been set up on Facebook and currently has 250,000 members.
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