Government Employees Insurance Company (GEICO ) is an American auto insurance company headquartered in Chevy Chase, Maryland. The spokesman for the company is named Martin, after The Martin Agency in Richmond, Virginia who created him. Martin first appeared in 1999 during the Screen Actors Guild strike. At that time he was voiced by Kelsey Grammer. In 2005 Martin became the CGI character he is today. Since then he has been voiced by Dave Kelly and today by English actor and comedian, Jake Wood. Martin is often mistaken to be Australian but is British.

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