"The Lone Ranger" made a successful transition from radio to ABC television in 1949. Several characteristics were unique and central to the premise of the show. In the initial episode which explained the legend, key facts were occasionally repeated so young viewers understood how the hero gained his name and why he wore a mask. He was formally, John Reid; now he became the Lone Ranger.

The Lone Ranger was one of six Texas Rangers who had been ambushed by the outlaw gang led by Butch Cavendish. When the fighting was over, one "lone ranger" survived. He was discovered by Tonto, a Native American who recognized this sole survivor as John Reid. Tonto would then refer to Reid as "kemo sabe," which when translated is "trusty scout." With Tonto's help, the Texas Ranger (John Reid) regained his strength, and he vowed to hide his identity from Cavendish. He then dedicated his life to "making the West a good and decent place for people to live in."

In the show, the Lone Ranger had a righteous purpose, stood for high moral values, and had character which was second to none. His efforts were always noble. He engaged in plenty of hard action, but his silver bullets were always only symbols of "justice, law and order". He never used his bullets to kill anyone. He intended and always provided a positive role model.

Because of public reaction, ABC executives stated that "The Lone Ranger" was its first true "hit"!

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