The actor who played Mr. Whipple in more than 500 U.S. TV commercials for the brand Charmin bathroom tissue was Dick Wilson. He is the man who begged customers, “Please, don't squeeze the Charmin!”

"Mr. Whipple" (Dick Wilson) was a character actor who made many appearances on TV sitcoms during the 1960s and 1970s. Between 1964 and 1985, Wilson appeared as Whipple in more than 500 commercials for Charmin Paper Company (originally Hoberg Paper Company of Green Bay, WI). Playing this role allowed Wilson the luxury of working only a few days per year, while earning an annual salary of $300,000. In the year 2000, the Charmin Paper Company presented Wilson (Mr. Whipple) with a lifetime achievement award.

After he received this award, Wilson said, " I am deeply honored to receive this award. To be recognized for all my years of work, to have people believe in our product and see its importance, and to bring fun and laughter, is truly very special."

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