Former New Hampshire Senator Franklin Pierce of New Hampshire was the 1852 Democratic Presidential candidate. Prior to his Presidential run, he had had a successful political career. He had earlier served as a Congressman and resigned his Senate seat to serve in the Mexican-American War. In doing so, he had passed up an opportunity to serve as President Polk's Attorney General. Despite emulating his father and brothers, who had served in the American Revolution and the War of 1812 respectfully, Pierce's military service didn't diminish his political ambition, as he campaigned for the nation's top office.

Pierce's Whig's opponents, denigrating the attempt to portray Pierce as war hero, labelled Pierce as "The Fainting General." His well-known alcoholism was further used to disparage him as "the hero of a many well-fought bottle."

The Whig candidate was Winfield Scott, a 53 year career soldier whose service spanned from the War of !812 to the American Civil War. He served longer as a general than any other person in the American Army. As Commander-in-Chief of the American Army during the Mexican War, he was Pierce's superior.

Nevertheless, despite the slurs hurled at Pierce by his political opponents, he easily trounced Scott in the 1852 election. Winning the popular vote, Pierce also won 254 Electoral votes to Scott's 42.

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